The Tiny Finch // SATX
Imagine shopping for a living, buying based on gut instinct, and having people shower you with compliments at what you’ve selected… and this is how you earn a living. #lifegoals anyone? I’ve just described a fabulous corner of Courtney Beauchamp’s life, owner of The Tiny Finch, a store that everyone wants to buy from and everyone wishes they owned in one of San Antonio’s trendiest neighborhoods, Pearl.
"It’s a sensory experience stepping into The Tiny Finch."
She describes it as a ‘lifestyle store’, people place an emotional value on things and let me tell you, Courtney does a fantastic job selecting items that evoke a feeling in a girl. It’s a sensory experience stepping into The Tiny Finch. You’re greeted with heaps of vibrant textiles (all of which you’ll want to touch), scents from various lotions and candles (that somehow blend perfectly together), jewelry that you can’t wait to try on and that piece of furniture you’ve been hunting for to complete a look in your home. It’s a feast for the eyes and never once am I overwhelmed walking in, in fact, I feel like my time is truly valued whenever I enter, everything is expertly placed so that it gets the attention it deserves.
So how did this #ladyboss do it? Previous Courtney was in commercial real estate, when she moved to San Antonio she couldn’t seem to find the job she wanted. Her sister had a boutique and in sisterly fashion, she convinced Courtney to open up her own clothing store – which didn’t surprise me, Courtney has great style. The lifestyle, her sister said, would allow her to start a family and of course, participate in fun buying trips to LA with her. And so she did, but with what money you ask? If I haven’t made it clear yet, Courtney is a smart cookie. She had a piece of property in Austin, nothing fancy, until she flipped it twice that is. In doing that she made a decent amount of money that allowed her to start her own business. This business I am referring to however, is not The Tiny Finch. The clothing store was a success and Courtney decided to sell it. She took a break for a few years, focused on her young family and then the creative itch was too strong for her not to scratch it. Enter The Tiny Finch.
I admire and am inspired by Courtney. She took a leap. I asked her how, I mean, where was the fear and how did she overcome it? What if it didn’t work out and the money she gained from putting her efforts into flipping her Austin home were wasted?
“I’d rather try and fail thAn not try at all. Regret is hard to shake, fear is terrorizing."
“At the end of the day, its just money” she said to me. In hearing that I was all reactionary ‘JUST money?!’ and then I took a minute to let it sink in, and THEN I felt relief. She’s right. Yes money is important, it plays a role in everyone’s life BUT it’s not like losing a limb or a loved one, it can be earned back.
As I internally rode this emotional roller coaster, she continued on, “I’d rather try and fail then not try at all. Regret is hard to shake, fear is terrorizing. Just start somewhere.”
On staying fit:
Courtney’s workout routine includes swimming and cycling, the latter at JoyRide with yours truly, often at 5:30am, because it makes her feel good - that’s what she tells herself when the alarm goes off at the crack of dawn. She has some issues with her knees so these activities are perfect cardio options for her. Exercise also helps her be present when she’s spending time on things that matter to her. It helps her stay focused when she’s wearing her entrepreneur hat, present when spending time with her friends and family, and feeling more balanced and sane overall.
Present day Courtney is mom to the best kids, boss to the best employees, wife to the best husband and one of the very best members of our big but small San Antonio community. If you’re in town go to The Tiny Finch immediately. If you’re out of town, have no fear, you can shop from the shop online knowing that Courtney has expertly and instinctively selected each piece, just for you.